ON-CAMERA, INTERVIEW, AND MEDIA PERFORMANCE TRAINING
The moment is coming.
Is your athlete ready?
The recruiting call. The post-game interview. The brand conversation. The social media moment that follows them for years. Athletes are being watched, evaluated, and judged more than ever — on camera, online, and in person. Most aren't trained for it. We fix that.
private coaching for female athletes · institutional programs for all
ON-CAMERA, INTERVIEW, AND MEDIA PERFORMANCE TRAINING
The moment
is coming.
Is your athlete ready?
The recruiting call. The post-game interview. The brand conversation. The social media moment that follows them for years. Athletes are being watched, evaluated, and judged more than ever — on camera, online, and in person. Most aren't trained for it.
We fix that.
private coaching for female athletes
institutional programs for all
I am so happy we chose to do this for our daughter. She has grown in so many ways it literally brings tears to my eyes. Thank you, Stephanie.
Shawn B.
Parent of High School Athlete
They focus on helping student-athletes build real-world skills — communication, branding, professionalism — that not only prepare them for opportunities now but also for success well beyond high school.
Jeff B.
Athletic Director
I am so happy we chose to do this for our daughter. She has grown in so many ways it literally brings tears to my eyes. Thank you, Stephanie.
Shawn B.
Parent of High School Athlete
They focus on helping student-athletes build real-world skills — communication, branding, professionalism — that not only prepare them for opportunities now but also for success well beyond high school.
Jeff B.
Athletic Director
the moment MOST PROGRAMS MISS
In a world where everything is filmed, posted, and permanent — is your athlete ready?
Most athletes will spend 10,000 hours training their body. Almost none will spend a single hour training for the moments that now define their future. Not because those moments don't matter. Because nobody told them they needed to.
NIL changed the game. The always-on digital world changed the game. Recruiting conversations that happen on Zoom before a coach ever sees them play changed the game.
The spotlight found these athletes earlier, brighter, and more permanently than any generation before them.
The gap was always there. Now it's impossible to ignore.
the moment MOST PROGRAMS MISS
In a world where everything is filmed, posted, and permanent — is your athlete ready?
Most athletes will spend 10,000 hours training their body. Almost none will spend a single hour training for the moments that now define their future. Not because those moments don't matter. Because nobody told them they needed to.
NIL changed the game. The always-on digital world changed the game. Recruiting conversations that happen on Zoom before a coach ever sees them play changed the game.
The spotlight found these athletes earlier, brighter, and more permanently than any generation before them.
The gap was always there.
Now it's impossible to ignore.
ON CAMERA
A sensitive question. An unexpected moment. An fumbled answer that creates a problem that didn't need to exist. Preparation is the difference. We make sure you're ready.
IN AN INTERVIEW
Coaches are forming opinions before your athlete says a word. Eye contact, posture, vocal delivery. These are trainable skills. Most athletes have never been taught them. We teach them.
ON SOCIAL MEDIA
One post. One comment. One moment of bad judgment. We've spent 20 years covering the public figures who learned that lesson the hard way. Your athlete won't be one of them.
THE TRANSFORMATION
Real, visible results in a single session
We record the first take. We coach. We record the final take. The difference speaks for itself — no narration needed. This is what broadcast-grade training does.
who this is for
Two ways to work with us
FEMALE ATHLETES ONLY
Private 1-on-1 Coaching
The moments are coming faster than you think. Stephanie works one-on-one with female athletes (ages 15–22) to make sure she shows up prepared, composed, and impossible to ignore. Available by application only.
MALE & FEMALE ATHLETES
Institutional Partnerships
High schools, universities, Olympic and national development programs, governing bodies, and clubs. We provide the on-camera, media, and professional performance training that turns talented athletes into composed, confident program representatives.
THE TRANSFORMATION
Real, visible results in a single session
We record the first take. We coach. We record the final take. The difference speaks for itself — no narration needed. This is what broadcast-grade training does.
who this is for
Two ways to work with us
FEMALE ATHLETES ONLY
Private 1-on-1 Coaching
The moments are coming faster than you think. Stephanie works one-on-one with female athletes (ages 15–22) to make sure she shows up prepared, composed, and impossible to ignore. Available by application only.
MALE & FEMALE ATHLETES
Institutional Partnerships
High schools, universities, Olympic and national development programs, governing bodies, and clubs. We provide the on-camera, media, and professional performance training that turns talented athletes into composed, confident program representatives.
For Parents & Athletes
Your Daughter
Is Already Being
Evaluated.
Does She Know It?
Download the free guide The 5 Moments Already Defining Your Athlete's Future — and find out exactly what those moments are and how to make sure your athlete is ready.
For Parents & Athletes
Your Daughter
Is Already Being
Evaluated.
Does She Know It?
Download the free guide The 5 Moments Already Defining Your Athlete's Future — and find out exactly what those moments are and how to make sure your athlete is ready.
THE CURRICULUM
Four phases. One transformation.
Our proprietary Influential Athlete Academy takes athletes from unaware to unstoppable — in their sport, in the room, and on camera.
Phase 01
Know the world you're in
Today's athletes are highly visible at a much earlier age than ever before, and most are not trained for it. Recruiters are watching social media. Coaches are forming opinions on Zoom before a word is spoken. We make sure every athlete understands the world they're competing in and how to navigate it without making a mistake that costs them.
Phase 02
Know who you are
The athletes who stand out in high-stakes conversations aren't just talented, they know how to talk about themselves with confidence and clarity. We help athletes define who they are, what makes them different, and how to say it out loud in a way that stops a coach or brand partner in their tracks.
Phase 03
Show up like a pro
This is where everything changes. On a recruiting Zoom call, in a brand activation, in a media interview, in a room full of adults making decisions about their future. We train athletes to command the moment. Body language, eye contact, vocal delivery, how to handle the question they didn't expect. Results are visible in a single session.
Phase 04
Make your platform matter
Athletic careers end. What athletes build as people doesn't. This phase is about the whole athlete — finding their voice, owning their story, and developing the confidence and leadership that make their message land with the right people in any room, at any stage of life. The athlete who knows who they are doesn't just survive the transition out of sport. They lead it.
THE CURRICULUM
Four phases.
One transformation.
Our proprietary Influential Athlete Academy takes athletes from unaware to unstoppable — in their sport, in the room, and on camera.
Phase 01
Know the world you're in
Today's athletes are highly visible at a much earlier age than ever before — and most are not trained for it. Recruiters are watching social media. Coaches are forming opinions on Zoom before a word is spoken. We make sure every athlete understands the world they're competing in and how to navigate it without making a mistake that costs them.
Phase 02
Know who you are
The athletes who stand out in high-stakes conversations aren't just talented — they know how to talk about themselves with confidence and clarity. We help athletes define who they are, what makes them different, and how to say it out loud in a way that stops a coach or brand partner in their tracks.
Phase 03
Show up like a pro
This is where everything changes. On a recruiting Zoom call, in a brand activation, in a media interview, in a room full of adults making decisions about their future — we train athletes to command the moment. Body language, eye contact, vocal delivery, how to handle the question they didn't expect. Results are visible in a single session.
Phase 04
Make your platform matter
Athletic careers end. What athletes build as people doesn't. This phase is about the whole athlete — finding their voice, owning their story, and developing the confidence and leadership that make their message land with the right people in any room, at any stage of life. The athlete who knows who they are doesn't just survive the transition out of sport. They lead it.
The camera is already on.
Let's make sure they're ready for it.
The camera is already on.
Let's make sure they're ready for it.
ABOUT THE FOUNDERS
The missing piece of modern athlete development.
Stephanie Grady is a 2x Emmy Award-winning broadcast journalist and former competitive figure skater who spent nearly 20 years in front of the camera — live television, nightly deadlines, and high-pressure moments where every word, reaction, and impression mattered.
She understands something most athletes are never taught: talent gets you noticed, but how you show up determines what happens next.
Joe Grady spent more than two decades in athletic administration as an athletic director, club director, and coach. He knows what coaches notice, what decision-makers value, and how quickly perception can shape opportunity.
Together, they founded Influential Athlete helping athletes and institutions understand and navigate the NIL landscape but discovered the need was far bigger than NIL.
Across PGA sections, state athletic associations, high schools, clubs, and Olympic and national development programs, they found the same gap everywhere: athletes entering defining moments with no training for them whatsoever.
Influential Athlete was built to close the gap between being athletically talented... and being truly ready.
2x
Emmy Award Winner
20yr
Broadcast Career
80K+
Athletes Reached
70+
Partner Organizations
ABOUT THE FOUNDERS
The missing piece of modern athlete development.
Stephanie Grady is a 2x Emmy Award-winning broadcast journalist and former competitive figure skater who spent nearly 20 years in front of the camera — live television, nightly deadlines, and high-pressure moments where every word, reaction, and impression mattered.
She understands something most athletes are never taught: talent gets you noticed, but how you show up determines what happens next.
Joe Grady spent more than two decades in athletic administration as an athletic director, club director, and coach. He knows what coaches notice, what decision-makers value, and how quickly perception can shape opportunity.
Together, they founded Influential Athlete helping athletes and institutions understand and navigate the NIL landscape but discovered the need was far bigger than NIL.
Across PGA sections, state athletic associations, high schools, clubs, and Olympic and national development programs, they found the same gap everywhere: athletes entering defining moments with no training for them whatsoever.
Influential Athlete was built to close the gap between being athletically talented... and being truly ready.
2x
Emmy Award Winner
20yr
Broadcast Career
80K+
Athletes Reached
70+
Partner Organizations
Who We've Worked With
Trusted by programs across
the country.
We provide the training most programs don't know they're missing until it's too late: from introductory NIL education and multi-level curriculum to on-camera performance and media training that prepares athletes for the high-stakes moments their sport alone never will. Turnkey. Custom-built. Ready to deploy.
Who We've Worked With
Trusted by programs across the country.
We provide the training most programs don't know they're missing until it's too late: from introductory NIL education and multi-level curriculum to on-camera performance and media training that prepares athletes for the high-stakes moments their sport alone never will.
Turnkey. Custom-built. Ready to deploy.
For Parents
Questions from parents.
Confidence in life and confidence on camera under pressure are two completely different things. What we train is not personality. It's performance. And like every skill, it has to be taught.
Every athlete starts with a baseline. We assess where they are in both knowledge and on-camera performance before anything else. From there, each session builds on the last through our four-phase program, so the work is always meeting them exactly where they are.
No. The skills we teach apply to every high-stakes moment in an athlete's life. Recruiting conversations, college interviews, brand meetings, and every room where adults are forming opinions about them.
Twenty years of live broadcast television teaches you things you cannot learn in a bedroom mirror. The results show up in a single session.
Private coaching with Stephanie is for female athletes ages 15–22.
Click "Apply for Coaching" and book a no cost, no obligation 30-minute call with our team to see if we're a fit.
For Institutions
Questions from programs.
We add the layer most programs are missing: how athletes show up on camera, in interviews, and in the digital spaces where their reputation lives. If you also need NIL fundamentals and compliance education, we provide that too.
Yes. All institutional services — workshops, licensing, and curriculum — serve both male and female athletes across all sports.
It depends on what your program needs. We offer NIL fundamentals and compliance education, on-camera and media performance training, digital safety curriculum, and multi-year programming — every partnership is scoped specifically to your organization.
Results are visible in a single session. Coaches and administrators consistently tell us their athletes simply carry themselves differently after working with us — in meetings, in interviews, and on the field.
Yes — specifically around the performance gap between being connected to brand opportunities and actually being ready to execute when the camera turns on.
Book a complimentary 20-minute strategy call — no pitch deck, no pressure, just a conversation about fit.
For Parents
Questions from parents.
Confidence in life and confidence on camera under pressure are two completely different things. What we train is not personality — it's performance, and like every skill, it has to be taught.
Every athlete starts with a baseline — we assess where they are in both knowledge and on-camera performance before anything else. From there, each session builds on the last through our four-phase program, so the work is always meeting them exactly where they are.
No. The skills we teach apply to every high-stakes moment in an athlete's life — recruiting conversations, college interviews, brand meetings, and every room where adults are forming opinions about them.
Twenty years of live broadcast television teaches you things you cannot learn in a bedroom mirror. The results show up in a single session.
Private coaching with Stephanie is for female athletes ages 15–22.
Click "Apply for Coaching" — private coaching is available by application only, so book your no cost, no obligation call today!
For Institutions
Questions from programs.
We add the layer most programs are missing — how athletes show up on camera, in interviews, and in the digital spaces where their reputation lives. If you also need NIL fundamentals and compliance education, we provide that too.
Yes. All institutional services — workshops, licensing, and curriculum — serve both male and female athletes across all sports.
It depends on what your program needs. We offer NIL fundamentals and compliance education, on-camera and media performance training, digital safety curriculum, and multi-year programming — every partnership is scoped specifically to your organization.
Results are visible in a single session. Coaches and administrators consistently tell us their athletes simply carry themselves differently after working with us — in meetings, in interviews, and on the field.
Yes — specifically around the performance gap between being connected to brand opportunities and actually being ready to execute when the camera turns on.
Book a complimentary 20-minute strategy call — no pitch deck, no pressure, just a conversation about fit.
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